Marketing That Works Building Breakthrough Brands in India (Record no. 68709)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00279nam a22001097a 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 330/GUP |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Gupta,Shivaji Das |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing That Works Building Breakthrough Brands in India |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Haryana |
| Name of publisher | Penguin |
| Year of publication | 2026 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Economics |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| MACL | MACL | 26/02/2026 | 499.00 | 330/GUP | DPI004169 | 26/02/2026 | Books |